Project Overview
Origin Green is Bord Bia’s pioneering food and drink sustainability programme. In 2021, SustainabilityWorks undertook research and stakeholder engagement to inform the future direction of the programme.
What we did
We did extensive desk research to understand the latest thinking on sustainable food systems. We then conducted in-depth materiality interviews with national and international food sustainability thought leaders, Origin Green member companies, and senior Bord Bia staff. We completed a materiality assessment to define the sustainability priorities for Ireland’s agri-food sector, now and in the future. Finally, we produced a detailed insights report to inform Bord Bia’s strategic thinking on the next phase of Origin Green.
Services we provided
- Research
- Stakeholder Engagement
- Materiality Assessment
- Insights Report
Results
Our work was part of a wider Global Sustainability Insights study, which culminated in the Sustainability Insights Portal – an online resource designed to help the Irish food and drink industry understand customer and consumer behaviours and demands arounds sustainability.
60+
Research reports,
articles and papers
reviewed
Set of material
sustainability
issues identified
sustainability
issues identified
15
interviews
interviews
with national and
international thought
leaders
Unique,
actionable
insights for Bord
Bia and Origin
Green
actionable
insights for Bord
Bia and Origin
Green
Testimonial
The materiality assessment SustainabilityWorks completed was excellent and offered meaningful and original insights that positively contributed to the evolution of the Origin Green programme. We also found the leadership team in SW to be extremely professional, bringing a wealth of experience to the project. And on a personal note, they are a lovely team to work with.
Deirdre Ryan, Director of Sustainability & Quality Assurance, Origin Green at Bord Bia